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Our story

Half a century of happiness, one scoop at a time.

Al Rowad opened in 1975. The recipe for staying power is still the same: flavors that deliver happiness, at a quality that’s hard to resist.

A spoon, a scoop and a smile. That’s the whole recipe — and we’ve been perfecting it since 1975.

Then & now

Same spoon. A bigger menu.

The first scoop

Al Rowad opens its doors in Amman, with one idea: ice cream that makes people happy.

Today

Gelato, soft serve and ice cream rolls, coffee classics, smoothies, milkshakes and desserts — in Abdoun, and at your door through Talabat and Careem.

What we believe

Three things we never skip.

  1. Quality you can taste

    If it isn’t good enough to hand to a friend, it doesn’t go in the cone.

  2. Flavors that deliver happiness

    From Strawberry and Lotus to Baklava and Ferrero Rocher — something for every craving and every age.

  3. All you need is a spoon

    No fuss, no fine print. Pull up, point, enjoy.

Dressed for the occasion

Butter, powder blue and a handful of sprinkles.

Our packaging wears the same colors as the shop: a waffle-cone pattern, a drippy wave and the sprinkles on top.

Ice-cream sandwiches in an Al Rowad box A chocolate-rimmed shake in an Al Rowad cup

Taste the story.